Last week, stretch marks made headlines around the world when Australian model Robyn Lawley shared a brazen selfie of her dark red marks. The new mum dubbed her stretch marks "bad ass tiger stripes" and Robyn was praised for being so real about it all.

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So now we're carrying on the stretch mark love by sharing the story of #loveyourlines, the body positivity movement started by two mums that's taking Instagram by storm.

Since it was set up by the two anonymous women last year, the page has gained over 151,000 followers for its black and white portraits of women's stretch marks using the hashtag #loveyourlines.

Here are some of our favourite stories from the page…

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