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In a nutshell

Very gentle on skin and robust

What we tested

  • Effectiveness
    A star rating of 4.0 out of 5.
  • Fragrance
    A star rating of 1.0 out of 5.
  • Kindness to skin
    A star rating of 4.0 out of 5.
  • Quality
    A star rating of 2.0 out of 5.
  • Durability
    A star rating of 5.0 out of 5.
  • Worth the money
    A star rating of 4.0 out of 5.
Overall Rating
A star rating of 3.3 out of 5.

Pros

  • Very robust and well sealed

Cons

  • Bit fiddly to get wipes out

Simple Baby moisture and care wipes are worth a try if your baby has sensitive skin. Perfume and colour free, these wipes are moist, robust and effective.

Simple is not a brand I normally associate with baby wipes but I was interested to find out more. I would normally see Simple as doing soap and eye make-up removal, and honestly wasn’t aware they even made a baby wipe. Because they’re known for gentle cleansing moisturisers that are kind to skin, using this philosophy to make baby wipes actually makes a lot of sense. Turns out, they could give some others a run for their money.

As the pale green and pink pack suggests, Simple are ‘experts in sensitive skin’ and the wipes contain no perfume and no colour. They’re not the easiest of brands to come across in the supermarkets, but I did find them in my very large Tesco Extra store, and later saw them stocked in Boots as well.

What we love

Simple Baby moisture and care wipes are very reasonably priced compared to other well-known brands.

I was keen to try these wipes on Zac, 11 months, as he’s reacted to other brands of wipes I’ve tried. The pack also boasts of a no tears formula, paediatric approved, dermatologist approved, hypoallergenic and ph balanced - these passed the Zac test as they were very mild on his skin.

The snap shut lid is always a winner with me as it ensures the wipes stay moist over time and are nice and straightforward to open and close. The strength of the wipes got the thumbs up as they were robust enough to cope with a thorough bottom clean.

What to watch out for

Because of the, excuse the pun, simplicity of the wipes, there’s no fragrance at all to them and can seem somewhat bland for this (this is, of course, just my personal preference!).

I did get into a row with the packet when trying to get out one at a time and ended up with enough in my hand to clean all the bottoms of my daughter’s classmates!

Who are Simple Baby moisture and care wipes best for?

Mums with sensitive skinned babies after a good value rival to leading brands.

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MadeForMums verdict

Try out these wipes if your baby has reacted to ingredients in other wipes! Simple Baby moisture and care wipes are strong, kind and very good value for money. Be a little careful as you pull them out of the packet if you only want one wipe at a time.

Product Specifications

Product
BrandSimple
ModelBaby moisture and care
Price£1.36
Suitable for
Child age (approx)From 2 weeks
Features
FeaturesPro vitamin B5 and moisturisers
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